Saturday, November 22, 2008

Brazilian Press Association : The Comma

To communicate the insight of a press association is something complicated. It should really tell the truth, tell the fact. It's rather difference with other product commercial such as food, drink or a car. The insight of this product both tangible or intangible are not too complicated. We can create it in lifestyle or other thing closed to people's need. But when we promote a press association should be something can represent the truth, the story or the reality.

This Brazillian Press Association commercial is so elegant but simple to deliver the message of the press. It's a factness in life.

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